AI Insights · Timothy · April 2021
Analyzing Q1 2021 Performance of Top Drawing & Coloring Android Apps in France
A look at the performance trends of the leading Drawing & Coloring Android apps in France for the first quarter of 2021, with data provided by Sensor Tower.
As the first quarter of 2021 has wrapped up, we've taken a closer look at the Drawing & Coloring category for Android apps in France. Utilizing data from Sensor Tower, this article highlights the performance of the top five applications in terms of downloads, revenue, and weekly active users.
Starting with Phone Case DIY by CrazyLabs LTD, the app showed an impressive surge in downloads, peaking at 180K in the week of January 18th, before experiencing a gradual decrease to 20K by the end of March. Weekly active users followed a similar trajectory, starting at 108K and reaching a high of 259K before falling to 104K.
Pixel Art - Color by Number by Easybrain maintained a steady revenue stream, ranging from a few hundred dollars at the beginning of January to around 400 USD by the end of March. Downloads saw a peak of 22K in late February, with weekly active users showing an upward trend, ending the quarter with 391K.
For Happy Color®: Coloring Book by X-FLOW, revenue peaked at 425 USD in late January and saw its lowest at 102 USD at the end of March. Downloads experienced a slight decrease from 20K to 9K over the quarter, while weekly active users displayed a peak of 302K in early March before descending to 264K.
Oakever Games' Paint by Number: Coloring Game showed a revenue high of 552 USD in early February, with a dip to 135 USD by the end of March. Downloads remained relatively steady, with a slight increase to 19K in late February, while weekly active users saw a modest increase from 247K to 236K in the first two months, ending at 208K.
Lastly, Silhouette Art from Lion Studios saw modest revenues, peaking at 20 USD in late March. Downloads started at 34K at the end of December and fell to 6K by the end of the quarter. Weekly active users mirrored this trend, starting at 51K and decreasing to 13K.
The data from Sensor Tower offers insights into the performance of these applications, and more details can be found on their platform. It's clear that while some apps have maintained consistent user interest, others have seen fluctuations in their user base and revenue over the course of the first quarter of 2021.